Things are not good in Snapchat land. On Thursday, Snap announced that it had gained a mere 7M daily active users in the past 3 months- up from 166M in May.
Organic reach on social media is an incredibly competitive space, leading some marketers to pronounce it to be basically dead. Those who are more optimistic spend time talking about tactics that brands should be leveraging- from influencer marketing to employee advocacy.
Here’s a scenario- stop me when it sounds familiar. An employee sets up a business Instagram handle then they leave without giving you the email or password information. [Read more…]
Social media can make all the difference for a small business and yet for the majority of small business owners I’ve spoken to it is simply another frustrating stressor. [Read More…]
Every 60 seconds on the internet, 1,440 Wordpress posts go live, 500 hours of video get uploaded onto YouTube, 65,972 Instagram photos are posted, 448,800 tweets are tweeted and a whopping 3.3Million posts generated on Facebook. [Read More…]
Yes I’m now one of THOSE people. I have an Instagram for my three cats where I post their latest exploits and, yes, pretend at times to speak in their voice. [Read More…]
The social media community is reeling and in an uproar from the sudden closure of Blab. There’s considerable shock that the platform would be shut down within it’s die-hard community. [Read More…]