I stood in front of my students a few weeks ago to talk to them about creating their personal brand strategy. This is a semester-long project I’m having them do. [Read More…]
Refresh is purpose built to connect online and offline relationships. This makes it not only an invaluable tool but also a potential trendsetter for the next generation of mobile apps.
A social strategist is empowered with the mandate to implement and execute strategy. A social strategist knows what social media can and can’t do. They are simultaneously big picture and detail oriented. Here’s why this should be your next hire:
Getting to that gold standard of “influencer” takes a lot of time and effort. You have to build the right audience and create the right content. Here’s why joining a Tweetchat is a great way to jumpstart your social strategy.
On Monday a hilarious conversation unfolded on Twitter. What differentiates this from other convos, however, is that the key participants were official Brand twitter handles. Read on…